Small business marketing on a shoe-string budget
Does the thought of marketing your small business send your head into a spin. Social media marketing; traditional marketing; publicity; promotions – you just don’t know where to start, and you’re worried that with everything you’ve been told to do when it comes to marketing your business – is going to cost you way more than you can afford?
Well – you are in luck because while the topic of marketing your business may be something that confuses you – my guest today Dave Ramacitti loves marketing and in particular talking about marketing – and draws on over 30 years of hands-on experience.
In fact, one director of a local small business development center once introduced Dave to a workshop by saying ‘Dave is so positive and upbeat about the opportunities for small business that it could be raining manure and he’d be telling people to start mushroom farms.”
On today’s show Dave will share:
- Why marketing is a small business’s single most important activity
- That all businesses are marketing themselves whether they know it or not
- That marketing costs either time or money and by being smart – you can do marketing on a do-it-yourself, bootstrap budget
- and much more
Podcast: Play in new window | Download (Duration: 34:47 — 31.9MB) | Embed
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- (03) 9708 6930 – Within Australia
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The director of a local small business development center once introduced Dave to a workshop this way: “Dave is so positive and upbeat about the opportunities for small business that it could be raining manure and he’d be telling people to start mushroom farms.” Dave loves talking about marketing! His energetic and enthusiastic style comes through in his books and in his presentations. His approach is always practical, down to earth, and action-oriented.
What did you think about the message Dave shared today? What action are you going to take?
Go ahead and share. We’d love to hear from you!
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