[Ep#32] Rethinking your business in a fast-changing market

Rethinking your business in a fast-changing market

My guest today says, “Solving your clients’ frustrations is more important than offering the next shiny widget”.

Joining me today is Janelle Gonzales.

After 17+ years executive product and marketing roles in blue chip finance and marketing companies globally, Janelle left corporate life to build Blue Toro, AU’s 2nd largest mobile automotive repair network. She now teaches mechanics how to ‘grab life by the bulls’.

A former race car Crew Chief, Janelle can talk the ‘lingo’. She has been featured in the media for outing the industry rip-offs, a regular on talk back radio and a ‘Game Changer’.

On today’s show, Janelle shares:

  • How to rethink your business in a fast-changing market
  • How to be the highest rated in your industry
  • Do you have the right sausage factory to scale your business?

LISTEN NOW: 

Watch NOW: 

About Janelle:

17+ years executive product and marketing roles in blue chip finance and marketing companies globally, specialising in disruptive business models. Janelle left corporate to build Blue Toro, AU’s 2nd largest mobile automotive repair network. She now teaches mechanics how to ‘grab life by the bulls’.

A former race car Crew Chief, Janelle can talk the ‘lingo. Featured in the media for outing the industry rip-offs, a regular on talk back radio and a ‘Game Changer’.

Achievements: Kokoda Track 2019, Guest of Virgin Unite and Sir Richard Branson in Sth Africa 219; Director on the Australian Automotive Aftermarket Association board; author of “The Car Survival Guide”; mother of 2.

Contact Janelle:

YOUR SAY:

What inspired you about the message shared today? What action are you going to take within the next 24 hours?

Go ahead and share. We’d love to hear from you!

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2021-04-22T08:49:34+10:00

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