Build Your Influence With Events
Harrison Poll in 2015 found that 72% of Americans report experiencing loneliness. Add to that Abraham Maslow’s hierachy of needs – belonging is positioned just after safety and the basics like food, water and sleep.
Now, what does this have to do with speaking and building your business, you may ask?
Well, according to my guest today, holding events is important if you want to build influence, and if you don’t have influence, no one will buy from you.
Joining me on today’s show is Caterina Rando.
For over twenty-five years Caterina has served women on a mission. She is a business mentor extraordinaire, sought-after-speaker, author of Learn to Power Think and the ABCs of Public Speaking.
She hosts over 80 days of her own, live in-person events for women each year. She conducts everything from her high-level elite mastermind groups, to speaking business trainings programs, to her 2-day summits with 100-plus women and her favorite, the annual Breakthrough Luxury Retreat for Women.
Caterina is also the founder of Thriving Women in Business Center and the Thriving Women in Business Giving Circle.
On today’s show Caterina is going to share:
- Why events are so important to building influence;
- How events help build community;
- The ongoing ramifications of producing women’s events and retreats.
LISTEN NOW:
Podcast (speaker-success-podcast): Play in new window | Download (Duration: 29:06 — 27.4MB) | Embed
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About Caterina: 
For over twenty-five years Caterina has served women on a mission. She is a business mentor extraordinaire, sought-after-speaker, author of Learn to Power Think and the ABCs of Public Speaking. She hosts over 80 days of her own, live in-person events for women each year. She conducts everything from her high-level elite mastermind groups, to speaking business trainings programs, to her 2-day summits with 100-plus women and her favorite, the annual Breakthrough Luxury Retreat for Women. Caterina is also the founder of Thriving Women in Business Center and the Thriving Women in Business Giving Circle.
Contact Caterina:
- Website: www.caterinarando.com
- LinkedIn: @caterinarando
- Twitter: @CaterinaRando
- Instagram: @caterina_rando
- Facebook: @thrivingbusiness
- Link to your Free Gift: http://sherosummitlive.com
YOUR SAY:
What inspired you about the message shared today? What action are you going to take within the next 24 hours?
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