How to achieve more brand loyalty as a team, leader, and organization
My guest today says, “Have a “Brand First” mentality with everything you do. That means being intentional about every piece of communication because it will have either a negative or positive impact on your brand.”
Joining me today is Skot Waldron
Skot’s work for clients such as the CDC, Sesame Workshop, and The Home Depot has included national branding campaigns as well as company culture development. Skot believes you have to be healthy on the inside (culture) to truly be healthy on the outside (brand and marketing). He helps with both.
On the show today, Skot is going to share:
- Learn why your brand is the most important thing you have as a person and a company.
- Learn how to achieve more brand loyalty as a team, a leader, and an organization.
- Learn 3 tools to help you communicate more effectively.
Links Annemarie spoke about on the show:
After what's happening in the world today – do you now realise you need to focus on building an online profile and have been thinking a podcast can help?
Annemarie’s next round of her free Profitable Podcasting 5-Day Intensive is on again in May – register for it here: www.PodcastingWithPurpose.com/Intensive
Dubbed “The Podcasting Queen,” Annemarie is recognized as an industry pioneer, launching her first co-hosted podcast in 2008 to be the voice of inspiration and hope amongst the deluge of ‘doom and gloom’ after the GFC devastated families worldwide.
Over a decade on, she’s the author of: Industry Thought Leader: How To Go from Invisible to Influential (and Profitable) with a Podcast and continues to be the voice of inspiration to a global audience through her award-winning podcasts.
Annemarie continues to live out her mission of ‘Changing the World – ONE Message at a Time’, with her own podcasts, as well as by supporting Professional Services Businesses (coaches and consultants) who are experts in their field (yet feel like they’re the world’s best kept secret) go from Invisible to Influential (and Profitable) with their own Thought Leader Podcast.