37: Are you the major Bottleneck in your Business?

Are you the major Bottleneck in your Business?

We’re already a few weeks in to 2020 and I’m a firm believer in how you start the year is important, however what’s even more important when it comes to setting yourself up for success is to ensure YOU don’t become a major bottleneck in your business.

If I’m honest – I’ve been a major bottleneck in my business over the years – however thankfully through investing in some incredible coaches, getting the right support behind me, I’ve slowly been able to get out of my own way, most of the time. It’s been a journey for sure – and today I’ve want to share what I’ve learned and what you need to be aware of so that YOU don’t become a major bottleneck in your business.

On today’s show I share:

  • Why so many business owner become the bottleneck of your business
  • The three stages of business growth and why it matters
  • How to tell which stage of business growth you’re in so you can breakthrough the bottleneck in 2020
LISTEN NOW: 

Before we dive into the show:

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Notes:

  • Why so many business owner become the bottleneck of your business
    • Uncertainty and lack of clarity – no clear vision or mission:
      • Too broad a focus
      • Distraction of the next big idea
      • Jack of all trades and a master of none
    • Lack of planning, lack of strategy (or incorrect strategy), or follow through
    • Working on the right activities but at the wrong stage of your specific business
    • Trying to do everything yourself – not getting a solid team to support you
  • The three stages of business growth and why it matters
    • Lean Stage | Leverage Stage | Legacy Stage
    • Lean Stage: Start up to 6 figures
      • Your Lucrative Niche
      • Your Signature Brand
      • Your Signature System
      • Your Signature Programs
      • Your Digital Assets
    • Leverage Stage
      • Key marketing strategies
      • One to many offerings [scale]
      • Key team members in place
    • Legacy Stage
      • Stepping back from the day to day
      • Strong team
      • The business runs without you
    • How to tell which stage of business growth you’re in so you can breakthrough the bottleneck in 2020
      • Clarity:
        • Are you clear on exactly where you are building your thought leadership? Are clear what YOU want to become known as the authority in? That niche?
        • Brand: Are you consistent in your message and how you show up across all of your online and offline content sharing and networking
        • Do you have a clear idea on the body of knowledge you offer – your IP
        • Do you have a clear revenue model?
        • Do you have a clear pathway to profit – how are you nurturing and building relationships with your ideal clients?

If not, that’s a great place to start as that’s a gap – a bottleneck to your business.

Then offer masterclass

Resources mentioned in today’s episode:

Money, Marketing & Mindset BOOST Masterclass

About Annemarie Cross:

Dubbed “The Podcasting Queen,” Annemarie is recognized as an industry pioneer, launching her first co-hosted podcast in 2008 to be the voice of inspiration and hope amongst the deluge of ‘doom and gloom’ after the GFC devastated families worldwide.

Over a decade on, she’s the author of: Industry Thought Leader: How To Go from Invisible to Influential (and Profitable) with a Podcast and continues to be the voice of inspiration to a global audience through her award-winning podcasts.

Annemarie continues to live out her mission of ‘Changing the World – ONE Message at a Time’, with her own podcasts, as well as by supporting Professional Services Businesses (coaches and consultants) who are experts in their field (yet feel like they’re the world’s best kept secret) go from Invisible to Influential (and Profitable) with their own Thought Leader Podcast.

Click here to access Annemarie's Industry Thought Leader Podcast Series to help you go from Invisible to Influential (and Profitable) with a Podcast.

2020-01-18T14:29:54+10:00

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