[Ep #134] From Unknown to Expert with Catriona Pollard

Are you struggling to get known in your industry? Despite how hard you try and all the work you put into marketing your business – hardly anyone knows about you.

If this sounds like you then grab a pen and paper as you’ll want to take note of today’s guest and her expertise.

Joining me is Catriona Pollard. She is the founder and director of CP Communications, a well-respected and innovative PR and social media agency. She is the author of the popular book, ‘From Unknown To Expert’, a step-by-step process for growing your profile and expanding your influence using PR and Social Media.

So, on today’s show Catriona will share:

  • Why its important to take action. Transforming from unknown to expert takes patience and practice and focus and its easy to feel overwhelmed.
  • Why use PR and social media to build your profile. PR and social media can be the difference between being a well-respected leader in your field and just wishing you were.
  • Using the Unknown To Expert Five Star System for growing your profile and expanding your influence.

LISTEN NOW:

Do you have a question you’d like me to answer in an upcoming show? Or do you want to share a comment or ‘aha’ moment?

Leave me your name, business name and comment on either of the contact details below and I’ll answer your question or include your comment in an upcoming episode:

  • (03) 9708 6930 – Within Australia

Enjoy the show!

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About Catriona Pollard

Catriona Pollard is the founder and director of CP Communications, a well-Pollard_C14-100respected and innovative PR and social media agency. She is the author of the popular book, ‘From Unknown To Expert’, a step-by-step process for growing your profile and expanding your influence using PR and Social Media.

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YOUR SAY:

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2014-12-18T11:53:33+10:00

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